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"Hipster" Tote Bag Wearers and their Fashion World
Štěpánková, Tereza ; Horák, Vít (advisor) ; Kotík, Michal (referee)
Tereza Štěpánková "Hipster" tote bag wearers and their fashion world Abstract This bachelor thesis deals with the "hipster" tote bag wearers, their fashion world and the role of the terms hipster and style in their life. The goal of the thesis is to find out, if the wearers of the tote bag can be compared to expert definitions of hipster or if there are any special regularities to describe at all. The thesis is composed of four parts, the theoretical part is an introduction to sociology of fashion, style, selfpresentation with citation of Georg Simmel, Erving Goffman and others. For the reason, that hipster is in some definitions considered a subculture, the term subculture is defined, as are the terms related to it. In the second chapter the term hipster itself and its problematic definition are argued with support of contemporary literature. The methodological part is a description of the research process and data collection. The content of the analytical part is formed by interview data interpreted in context of chosen theoretical theses. Three subchapters were formed in the analytical part based on the data, which present the outcome and answers to the research questions. These subchapters are Common elements between the hipster tote bag wearers and its noncoincidental character, The bag wearers' style...
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Self-presentation through appearance
Smoljaková, Natálie ; Holeček, Tomáš (advisor) ; Martinová, Marta (referee)
This thesis is trying to answer two questions. The first one is: "To what extent is it possible to present the idea of ourselves with such elements as the way we dress, our posture, face expressions and general appearance?". It is trying to examine to what extent and in which attributes we can find agreement or disagreement among all respondents and to what extent is this compatible with with the self-view of those judged one. Second part of this thesis was to try to explore if there is any agreement in what is being perceived as sign vehicles and if these sign vehicles are perceived in the same way and if there are some differences in perceiving these sign vehicles, how and why is it happening and what is connecting these components or individuals.
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Network analysis of the self-presentation of users on the social media platform Facebook.com
Medová, Kamila ; Soukup, Martin (advisor) ; Křeček, Jan (referee)
The Master's thesis Network analysis of the self-presentation of users on the social media platform Facebook.com focuses on the different ways of self-presentation and behavior of the users on the Facebook.com. The central theme of the thesis is the analysis of the self- presentation tools used by users to construct their virtual identities. In the theoretical part there are explained concepts of identity, self-presentation, social role and social network. The emphasis is also put on the dramaturgical concept of Erving Goffman, which is also the basic theory for this empirical research. The aim of this research is to find out whether there is a difference between the so-called virtual and real user identity and to point out the existence of the so-called ideal self. The research consists of two parts and combines two research methods. In the first part of the research, there are analysed all the data obtained by qualitative in-depth interview. This data is then used in the following network analysis of the content of their Facebook profiles. This network analysis is the main outcome of this thesis. In the conclusion, the findings obtained during the research are presented and at the same time they are compared with previous researches dealing with this topic.
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Femmebook; Feminine selfpresentation on social network
Žilková, Martina ; Sokolová, Věra (advisor) ; Baslarová, Iva (referee)
Introduced Diploma thesis aims to analyze the schemes of online self-presented femininity on a social network site using depth analysis of chosen Profiles. The aim was to discover the concepts of online self-presentation using gender perspective. Facebook as a huge user based medium, which allows all its users to produce content, constitutes a potential to change stereotyped schemes in presenting femininity in media. In theroretical part I summarize the principles of Facebook functions, I engage in Goffman's (and his followers') dramaturgical metafor and I link it to the theories of Gender Advertisements, The Beauty myth and Male gaze. All of these theories I use in analytical part of the thesis.
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Qualitative study on the use of online dating servers in the Czech republic
Kuboková, Kristina ; Švelch, Jaroslav (advisor) ; Šmejkalová, Jiřina (referee)
This thesis aims to map and describe how users of online dating servers use this medium. How do they self-present on dating sites and how do they create a profile. What is the motivation to use the online dating sites. For data collection, I chose qualitative research. As a qualitative method were used depth interviews with fourteen users of dating site Badoo. The work is divided into two parts. The first part will focus on theoretical concepts. Detail is devoted to the history of online dating, self-presentation, motivation to use online dating sites. Furthermore, the theoretical approaches discussed the relations in terms of evolutionary psychology and, ultimately, stereotypes. The second part is empirical. It deals with methodology, research questions, research strategies and especially the analysis of interviews. Based on interviews with respondents, I have developed several key categories, which are described in more detail the analytical part. This study describes the attitudes/ approach of respondents to categories such as motivation to use dating sites, self-presentation, communication and stereotypes which I have noticed in my research sample. The last part is devoted to a summary of findings and research results.
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"Hipster" Tote Bag Wearers and their Fashion World
Štěpánková, Tereza ; Horák, Vít (advisor) ; Kotík, Michal (referee)
Tereza Štěpánková "Hipster" tote bag wearers and their fashion world Abstract This bachelor thesis deals with the "hipster" tote bag wearers, their fashion world and the role of the terms hipster and style in their life. The goal of the thesis is to find out, if the wearers of the tote bag can be compared to expert definitions of hipster or if there are any special regularities to describe at all. The thesis is composed of four parts, the theoretical part is an introduction to sociology of fashion, style, selfpresentation with citation of Georg Simmel, Erving Goffman and others. For the reason, that hipster is in some definitions considered a subculture, the term subculture is defined, as are the terms related to it. In the second chapter the term hipster itself and its problematic definition are argued with support of contemporary literature. The methodological part is a description of the research process and data collection. The content of the analytical part is formed by interview data interpreted in context of chosen theoretical theses. Three subchapters were formed in the analytical part based on the data, which present the outcome and answers to the research questions. These subchapters are Common elements between the hipster tote bag wearers and its noncoincidental character, The bag wearers' style...
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Self-presentation through appearance
Smoljaková, Natálie ; Holeček, Tomáš (advisor) ; Martinová, Marta (referee)
This thesis is trying to answer two questions. The first one is: "To what extent is it possible to present the idea of ourselves with such elements as the way we dress, our posture, face expressions and general appearance?". It is trying to examine to what extent and in which attributes we can find agreement or disagreement among all respondents and to what extent is this compatible with with the self-view of those judged one. Second part of this thesis was to try to explore if there is any agreement in what is being perceived as sign vehicles and if these sign vehicles are perceived in the same way and if there are some differences in perceiving these sign vehicles, how and why is it happening and what is connecting these components or individuals.
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